43:58
Oct 20, 2021
0
0
'China finished 2020 as the only major economy recording a positive growth. Chinese consumers and businesses remain confident that the country\'s economic recovery will continue steadily in 2021. China’s grocery market is the largest in Asia, and headed for a global leading position in the next few years. In post-pandemic China, consumers have the desire, ambition and – many of them – the financial means to eat healthy and indulgently, buy premium and embrace products that tell a clear traceability story. The EU and the UK have the right offer of quality premium produce with “farm to fork” narratives and brands that captivate Chinese consumers’ imagination with their heritage and innovation. Success in the market hinges on thorough understanding of the complex regulatory environment and working with the right partner to choose the right sales channels and build communication with Chinese consumers. In this context, this online workshop will present a regulatory roadmap for food and drink exporters to China in 2021. Specifically, the workshop will provide an overview of the F&B imports, as well as the main regulations, technical requirements and national (GB) standards unveiled in 2020 – in particular for four key product categories: (i) dairy; (ii) complementary baby food; (iii) health food; and (iv) food ingredients. An overview of the situation for Hong Kong, Macao and Taiwan will also be provided. Finally, the emerging consumer trends and new opportunities for European brands will be analysed. This event was organised by the EU SME Centre and the China Britain Business Council. This online briefing is for food and drink exporters, brands ambassadors, policy makers and food and drink compliance specialists based in Europe. Agenda: 1. Overview of the macro-environment of China’s food importation 2. Imports performance 3. Regulations, China national (GB) standards and drafts unveiled in 2020 4. Key product categories regulatory updates - Dairy products - Complementary baby food - Health food - Food ingredients 5. Key regulatory updates for Hong Kong, Macau and Taiwan 6. Consumer trends and new opportunities for European food and drink brands 7. Sector events and meet the China buyer opportunities in 2021 Contact us: If you have any follow-up questions regarding the topic, please send an email to [email protected] or ASK-THE-EXPERT https://www.eusmecentre.org.cn/expert Disclaimer: The EU SME Centre is a project funded by the European Union. This recording was produced with the financial support of the European Union. Its content are the sole responsibility of EU SME Centre and do not necessarily reflect the views of the European Union.'See also:
comments